Make these little changes and grow your Instagram Faster than before.

Arka Thakurta
4 min readNov 14, 2023

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Made with Leonardo AI

If you’re reading this after watching thousands of videos on YouTube then you must be tired. Let’s straight jump into the main part.

  • Decoration
    "They judge the book by its cover" pay attention to the decoration of your page , you need to make it good. Use a good profile picture, write in your page bio about the topics you cover in your page for example if your page is about photography then write it in your bio. As soon as people click into your profile they need to know clearly what the page is really about.

Add links to your other websites ( if you have) it'll help you to transfer your audience from one to another platform.
Provide your contact details to help collaborators contact you. Providing your email can be a great choice.

Screenshot

Next comes "Highlights" when you add any story to your highlights so your audience gets to see it even after 24 hours of uploading the story. Highlights are really helpful, for example let’s think you’ve uploaded a video on YouTube and you have shared the video’s link/ clips on your story. Make sure you save it to your highlights cause the story stays visible for 24 hours only. If you save it on your highlights then the people who are coming later on your page will still be able to catch the link or the clips of the content you’d shared. And must create different cover photos for different cover sections. Don’t mix everything up
I’ll suggest before you start a page make sure you’ve already created your profile picture and a good bio for your page.

Before all these things I've mentioned above, find an easy and unique name for your page. It'll be better if the name gets fit within two words. But do not use more than three. Make it short, easy to type for people and also unique, before setting the name check if there's someone else using the same name for their page.

  • What, When, How to post ?
    First things first, DO NOT GET DISTRACTED FROM YOUR GENRE. If your page is about music then make sure all of your posts are related to music. Do not just randomly upload a meme or something else. Okay, now let’s discuss what you should post. Well , people spends their most of the time in Instagram watching reels, Time flies like a jet when you’re watching reels. So it can be said that reel is in High demand now. Make the most use of it , make reels with your content, don’t just depend on photos. At first try to upload daily, 5 reels and 2 photos in a week, later when you get a good amount of audience you can reduce your post to 4 posts in a week ( not less than that)
Chatgpt

After that another important thing is figuring out the perfect time to post. You can use Google or chatgpt to search which time of the day people are more active on insta. It needs to be based on the location of your country or target audience. For example, I'm from India and here people mostly watch these reels when they are on the way to their office or returning home. So just like that, do a good research about the most engaged time of Instagram.

Next, after you figure out the perfect time and content to post you need to take good care of its quality, use proper hashtags, Keep your eyes on the trends , watch and note what is trending currently, and work on them, follow the trend, and also follow the weather or festive seasons. Like , when it's almost time for Christmas start making contents based on winter and Christmas. So it means you need to use proper hashtags,
Produce good quality, follow trends and season.

• connect with your audience

Finally, engage with people who are coming to your page. Don’t just be lazy, Reply to the comments, Do collaborations. It’s a good way to get views and more audience. Because when you collaborate with someone their audience also comes to see your content. It’s a good technique for promotion.

• bonus tip
Make sure the first 4 seconds of your reel is interesting enough to hold your audience for the next 30 seconds. The intro needs to be short and attractive, then show the content and finally the conclusion. We'll need to be more careful with the intro and the conclusion, make the intro strong enough to hold your viewers and conclusion, good enough to make them visit your page

So here were some tips and knowledge I've gained in last 2 years. I hope it'll help you to grow your page. Make sure you make good use of those AI available in the market. Good luck

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Arka Thakurta
Arka Thakurta

Written by Arka Thakurta

Exploring underrated businesses, literature and personal experiences

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